Barnes & Noble has officially announced an 8GB iteration of its Nook Tablet at the same price-point as the Amazon Kindle Fire.
Following a leaked memo on Monday, the bookseller has confirmed it will sell the new model, which halves the available on-board storage, for just $199.
B&N hopes that the new model will help it compete with the one-size-fits-all 16GB Amazon Kindle Fire, which still undercuts the 16GB Nook Tablet by $50.
The new 7-inch tablet retains most of its vital stats including an operating system based on Android 2.3, access to thousands of top-shelf apps, 1GHz (dual-core) processor and an impressive 11.5 hours of battery life.
However, the internal memory has been trimmed back from 1GB to 512MB as Barnes & Noble seeks another way to account for the price drop.
The company also announced on Wednesday that the original Nook Color tablet has been reduced to just $149, amid rumours that Amazon is planning to launch a colour screen e-ink Kindle.
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